Operations Strategy

Operations Strategy for CPG Brands Ready to Scale Without Breaking.

Align your team. Streamline your systems. Build the foundation for profitable, predictable growth.

When growth picks up, so do the cracks.

What used to work at $5M starts breaking at $15M, then again at $30M.
Suddenly, what felt like momentum turns into chaos:

🔹 Operations overwhelmed
🔹 Teams misaligned
🔹 Systems duct-taped together
🔹 Inventory and margin out of sync
🔹 Founder stuck in the weeds

You don’t need another project manager.
You need a strategic operator—someone who can see the whole board, prioritize what matters, and lead the shift from reactive chaos to scalable clarity.

That’s what we do.

What We Do

We act as your fractional VP of Operations—partnering with founders, CEOs, and operating teams to create clarity, prioritize execution, and build systems that scale.

• Audit your current team, workflows, and operating model
• Identify friction points across planning, supply chain, and cross-functional collaboration
• Align leadership around top-priority initiatives and clear OKRs
• Design your operating cadence (meetings, KPIs, reporting structure)
• Build a roadmap that connects daily execution to long-term strategy

Whether you’re restructuring ops, preparing for growth, or resetting a stalled team, we lead the charge.

What You Get

✔️ A clear-eyed view of where your operations are helping—or hurting—your business
✔️ A customized operating model that scales with your growth
✔️ Aligned cross-functional priorities between leadership, ops, finance, and supply chain
✔️ A focused roadmap for the next 6–12 months
✔️ Embedded support to help your team execute the plan

Why It Works

Most ops consultants give advice. We build solutions.

We bring 15+ years of deep CPG operating experience and pair it with modern, scalable frameworks that align teams and deliver results. No fluff. No endless decks. Just clarity, execution, and momentum.

This is fractional operational leadership, built for growth-stage CPG brands that are ready to run like the business they’re becoming.

Who It’s For

This service is ideal for:

✔️ Founders spending too much time in the weeds
✔️ $5M–$50M+ brands preparing to scale or restructure
✔️ PE-backed teams focused on EBITDA, working capital, or org alignment
✔️ Brands with execution fatigue and unclear priorities
✔️ Teams struggling to connect strategy to day-to-day actions

What Clients Say

“We knew we had to grow up operationally. W.NDeen helped us do it—without losing our edge.”
— Co-Founder, Plant-Based Brand

“They helped us reset our ops strategy and team structure after a year of firefighting. We’re finally back in control.”
— COO, $40M Omnichannel CPG Brand

Investment & ROI

Most brands see tangible impact within the first 60 days—faster execution, clearer priorities, and leadership alignment that frees the CEO to focus on growth.

🔹 Typical Engagements Start at $8,000 – $12,000/month
Based on team size, complexity, and scope of leadership involvement

Includes strategy, org + ops review, execution roadmap, and embedded support.

✔️ Fractional VP-level partnership
✔️ Strategy + execution
✔️ Results without full-time overhead

Book a 30-Min Clarity Call

Let’s talk about your operations—what’s working, what’s not, and what needs to change for you to scale with confidence.

➡️ Schedule Your Call